Analytics and Marketing Cookies
This website uses Google Analytics and Mautic to help us understand how visitors use our website and microsites, measure the effectiveness of our marketing activity, and improve our courses, services and communications.
Google Analytics helps us understand website usage, such as the number of visitors to the site, how visitors arrive at the site, which pages are viewed, and which content is most popular. Google Analytics uses online identifiers and provides us with usage reports and aggregated analytics data.
Mautic is our self-hosted marketing automation platform. It helps us manage marketing activity, enquiries, course interest, webinar registrations and communications. Mautic may use cookies and similar technologies, including browser storage, to recognise returning visitors and record information about website activity, such as pages visited, forms viewed or submitted, links clicked, date and time of visits, referral source, campaign information, and basic technical information about your device and browser.
Where you submit a form, register for a webinar, make an enquiry or otherwise provide your contact details, Mautic may link your previous and future website activity with the contact details you provide, such as your name, email address, organisation, course interest or enquiry details. This helps us respond to enquiries, provide relevant course or service information, and understand the effectiveness of our communications.
These cookies are optional and will only be used where you have given your consent through our cookie banner or cookie settings. You can change your preferences at any time using the cookie settings link on our website.
Keeping these cookies enabled helps us improve our website, courses, services and communications.
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